How to Calculate Your ROAS & Ways to Use It
How to Calculate Your ROAS & Ways to Use It
Return on ad spend (or ROAS) is an important – yet often overlooked – quality metric in PPC and social media measurement. Here are seven ways to use it.
How To Track Facebook Ad Results The RIGHT Way – (KPI Calculator)
#Shorts Knowing your KPI’s is the key to being profitable with Facebook ads!
My students in Facebook Ads Expert Mastery Course get the KPI calculator.
The KPI calculator allows you to find breakeven ROAS, average profit per purchase, and the profit made per month from your Facebook Ads.
Get full digital access today! https://www.chasechappell.com/free-demo-of-the-facebook-ads-expert-mastery-class?utm_source=youtube
Improve your Facebook Ad Attribution with this software here: https://sirge.io/?utm_source=youtube
How To Measure Creative Performance And Improve ROAS – Facebook Ads 2021
How To Measure Creative Performance And Improve ROAS – Facebook Ads 2021
��Apply To Work With My Agency: https://go.theriotsolutions.com/book-a-call
✅Free Case Study: How We Went From Negative ROAS To $650K In 4 Months https://go.theriotsolutions.com/watch-now
��Want Nick to help you with your Facebook ads? Sign up for a 1on1 coaching call: https://go.theriotsolutions.com/book-a-call
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SUMMARY OF VIDEO
***
Hey! If you’re new to the channel, my name is Nick Theriot
I’m the proud owner of an E-commerce Marketing Agency called Theriot Solutions. We’ve worked with clients like Gritty Soul, Metal Address Signs, and many more!
In today’s video…
Nick shows you how your facebook ad creative affects your roas and what you can do to make sure you’re maximizing your roas with a proper facebook ads creatives.
If you want to know how to measure creative performance and how you can improve your return on ad spend with facebook ads creatives – this video is for you.
Timestamps:
00:00 Intro
00:56 How Creative Affects Your ROAS
02:55 Good vs. Bad Creative
07:23 Creative Testing
08:45 Outro
#Facebookads #facebookadcreative
***
-Nick Theriot
What is ROAS? Advertising and Marketing ROAS Explained for Beginners
What is ROAS? ROAS stands for Return On Ad Spend. The definition of ROAS is ad revenue earned based on total advertising spend. Essentially, you are looking for your total revenue driven by an ad campaign and you want to compare it to your spend during the advertising campaign. It is important to monitor and compare your ROAS so you can see how your ads are performing through Google Ads, Microsoft Advertising, Facebook Ads, Twitter Ads, LinkedIn Ads, and more.
Marketing Terms playlist: https://www.youtube.com/playlist?list=PLCKZKQoSq6y5lWt-ikUp049pxH1EH-J8T
Example: Surfside PPC runs an advertising campaign. I spend $10,000 and drive $20,000.
What is my ROAS?
ROAS = (Ad Revenue/Ad Spend) x 100%
Ad Revenue: $20,000
Ad Spend: $10,000
ROAS = 200%
What is a Good ROAS?: It depends on your Profit Margin.
Example:
If your profit margin is 50%, then the ROAS of 200% from the previous example means you break even. Your ROI would be 0%.
How To Quickly Calculate Your Break-Even ROAS | Facebook Ads & Ecommerce
��Apply To Work With My Agency: https://go.theriotsolutions.com/book-a-call
✅Free Case Study: How We Went From Negative On Ads To Over $650K In 4 Months https://go.theriotsolutions.com/watch-now
��Want Nick to help you with your Facebook ads? Sign up for a 1on1 coaching call: https://go.theriotsolutions.com/book-a-call
��Join My Free Facebook Ads Group Here: https://www.facebook.com/groups/728172411274630/
�� Follow Me On Instagram: https://www.instagram.com/nicktheriot_/
SUMMARY OF VIDEO
***
Hey! If you’re new to the channel, my name is Nick Theriot
I’m the proud owner of an E-commerce Marketing Agency called Theriot Solutions. We’ve worked with clients like Gritty Soul, Metal Address Signs, and many more!
In today’s video…
I show you guys how to calculate your breakeven ROAS. This is important because it will allow you to determine at which point you’re breakeven on ads spend. Knowing this will allow you to make better goals with your Facebook ad spend and get a better return on your investment!
#Facebookads #facebookadvertising #facebookmarketing
***
-Nick Theriot
How to Calculate Your ROAS & Ways to Use It Return on ad spend (or ROAS) is an important – yet often overlooked – quality metric in PPC and social media measurement. Here are seven ways to use it. How To Track Facebook Ad Results The RIGHT Way – (KPI Calculator) #Shorts Knowing your KPI’s…